Xiaomi: Innovation for Everyone

Brand Overview

Founded in 2010 in Beijing, Xiaomi has rapidly grown into one of the world’s largest technology companies. Guided by its mission “Innovation for Everyone,” Xiaomi delivers high‑quality, affordable products across smartphones, smart devices, and home appliances. Today, Xiaomi operates in more than 100 markets and is consistently ranked among the top global smartphone vendors.

Consumer Products

📱 Smartphones

• Xiaomi 15 Series (2025): Flagship smartphones featuring Snapdragon 8 Gen 4 processors, advanced AI cameras, and HyperOS integration.
• Redmi Series: Affordable smartphones with strong performance, popular in emerging markets.
• POCO Series: Youth‑oriented sub‑brand offering high‑spec devices at competitive prices.

⌚ Wearables & Lifestyle

• Xiaomi Smart Band Series: Fitness trackers with health monitoring and long battery life.
• Xiaomi Watch Series: Smartwatches with advanced health and productivity features.
• Audio Devices: Wireless earbuds and smart speakers integrated with Xiaomi’s ecosystem.

🏠 Smart Home & Appliances

• Mi Smart Home Ecosystem: IoT devices including smart lights, security cameras, and sensors.
• Xiaomi TVs: Affordable smart TVs with high‑quality displays.
• Home Appliances: Air purifiers, robot vacuums, and kitchen devices designed for connected living.

Enterprise & Infrastructure

🌐 AIoT & Cloud

• HyperOS (2023–2025): Xiaomi’s unified operating system connecting smartphones, wearables, and smart home devices.
• Xiaomi Cloud: Storage and synchronization services for users worldwide.
• AI & Edge Computing: Expanding into smart city and industrial IoT solutions.

🏢 Electric Vehicles (EV)

• Xiaomi SU7 (2025): Xiaomi’s first electric car, integrating HyperOS, smart cockpit features, and AI‑powered driving assistance.
• Smart Mobility Solutions: Investments in EVs and autonomous driving technology.

Innovation & Sustainability

• HyperOS Ecosystem: Seamless integration across phones, wearables, appliances, and EVs.
• Affordable Innovation: Flagship‑level features at mid‑range prices.
• Sustainability: Eco‑friendly packaging and energy‑efficient devices.

Market Position

Xiaomi is consistently ranked among the top 3 smartphone vendors globally, competing with Apple, Samsung, and Huawei. Beyond smartphones, Xiaomi has become a leader in AIoT devices, with millions of connected products worldwide. Its entry into electric vehicles marks a bold expansion into smart mobility.